SEE'S CANDIES
Here are a few examples of web design I've worked on for See's. Many of my landing pages were concepted from scratch.
ABOVE ::: Careers Landing Page, created from scratch. Here, I created the user flows and worked on all of the creative.
ABOVE ::: 2024 Holiday Gift Guide Landing Page, created from scratch. Here, I created the user flows and worked on all of the creative.
The 2024 Holiday Gift Guide Landing Page takes cues from the See’s Candies advertising campaign. The Hero Banner draws inspiration from the closing frame of the television ads, integrating paper texture and gold foil; stills from commercials are used throughout the Landing Page, making it unique and distinctive from the other pages on the company’s website. I wireframed the page to seamlessly reference stories presented in the ads. Targeting different audiences throughout, the page is editorial and the full length of it is shoppable, creating an engaging and lively experience for customers.
ABOVE ::: Homepage for Mary See's Birthday Celebration. Here, I created the user flows, as well as the header animated banners and secondary banners.
ABOVE ::: Holiday Landing Page. Here, I created the user flows, as well as the headline and secondary banners.
ABOVE ::: One of several Holiday Landing Pages. Here, I created the headline and secondary banners.
ABOVE ::: One of several Holiday Landing Pages. Here, I created the banners and animated banners.
ABOVE ::: Franchisee Landing Page, created from scratch. Here, I created the user flows and worked on all of the creative.